Showing posts with label eyewear. Show all posts
Showing posts with label eyewear. Show all posts

Friday, July 8, 2011

In Your Face Sunglass Bitch!

We all know good sunglasses come from a bitchy girl behind the counter at a boutique, she's Sunglass Bitch.  Wallpapered in Oakley, D&G and ooh look, Prada, you completely overlook that this swanky place may be called a hut.  Sunglass Bitch oozes so much style, look at those high heels, that you’re coddled into believing that you walked into a world where a 19 year old can make six figures selling sunglasses and that is her convertible Porsche in the parking lot.  You’re certain she and Paris Hilton are so totally partying tonight at her downtown loft-style condo.  Silently, you make plans to set your liberal arts college diploma on fire when you get home. 

Maybe there’s something in that intoxicating thick cloud of perfume surrounding Sunglass Bitch, but now you know you haven’t found the right pair of sunglasses till you’ve met her sculpted eyebrow scowl of approval.  UV protection, polarization, photochromic…none of that matters anymore.  You know you walked through the door a dorky cyclist and you’ll leave at least one hundred fifty dollars lighter, a better looking dorky cyclist carrying a dainty bag which holds your dorky black pleather zippered case and a dorky soft cloth which she insisted is made from baby Alpaca fur.  If Sunglass Bitch liked you, you might get a sticker.  She'll likely call it a decal.  Like showing up on the Sunday racer ride, you’ll never measure up to her Cat 1 style; you can only hope to be a better looking more stylish dork. 

After the experience, you yourself become a sunglass bitch.  You don’t spin racks of sunglasses at bike shops anymore.  Pah-lease.  Good sunglasses don’t come on plastic rack with a matching angled 3x4 inch mirror.  You don’t take fashion advice from the dreadlocked hipster with the greasy apron who only speaks with his thumbs up or down.  Good sunglasses come from a total bitch shrouded in heavenly halogen light in a store with crystal-like glass cases, full length framed mirrors and iPads for cash registers.

Corey May Be Hurtin' me, but I'm Stylin'
Even though I feel like I’m cheating on the Sunglass Bitch, for the past two weeks I’ve been sporting a set of Ryders Eyewear Seekers.  Sure at first I turned up my nose.  They retail for a paltry $89.99 and can probably be found on spinning racks, but I feel as hip and trendy as the day I walked out of the hut holding my dainty bag in my finger tips.  “Those are sweet glasses,” my riding buddy with the Harvard Business degree said.  Bonus points!  I know he drives an expensive car and lives in a condo downtown for realzies.  Naturally, I feel worthy of my undergraduate UW diploma again.  They’re polarized, which means nothing to the Sunglass Bitch, but I can see the wheel two inches in front of mine traveling at 27mph into the setting July sun.  When the road turns up the valley and under the lush canopy of trees on Amsterdam Road in Northern Kentucky, the photochromic lenses lighten automatically, like the headlights on the Sunglass Bitch’s imaginary Porsche.  Yeah, $90 bucks, including the tough zippered case and wipey cloth.  Did I mention they're scratch resistant?  That helps when they fall out of your helmet and slide along the road like a crash during the first week of the Tour.

The cool thing is, you can win these very glasses or any pair on RydersEyewear.com right now by commenting on this blog post before Midnight on Sunday, July 10th.  It’s the Tour De Rants p/b Ryders Sunglasses.  Take that Sunglass Bitch.

(details in upper right hand column of blog)

Friday, July 1, 2011

Stop Animation Video Wins Road ID Flat Joe Biker Contest

Ring the Cowbell for Reader Mike F.
He obviously has the world’s smallest cyclocross race course in the world in his front yard!  He’s reader Mike F. and the winner/creative genius of The Best Bike Blog EVER! Flat Joe Biker photo contest presented by Road ID.  Congratulations and thank you Mike.  Enjoy your Road ID e-gift card.  The amount of work that went into this is very humbling. 

Not only does the entry combine a still photo of cycling with Flat Joe Biker and Road ID, it had to take a couple dozen photos, carefully and precisely crafted together to make this stop animation video of a cyclocross tragedy.   




We’d also like to thank all who entered including: Dave R. of Big Dave Sports who put Flat Joe Biker literally on the podium of the Ohio State Masters and Juniors Championships

April and Mitch B. who took Flat Joe to New Orleans for a lovely time at Cafe du Monde.

Jeni R. who toasted the Lumberjack 100 with Flat Joe.  Cheers!

Rod who found a riding partner in Flat Joe while in Tsali.  "We should go that way!"

And, yeah, what the hell, thanks to Adam N.  Even though he showed up late for the ride by sending in a photo this morning after the deadline, he also gets an honorable mention by kitting up to ride the Mid Mountain Trail in Park City with Flat Joe Biker and Road ID.

To learn more about how Road ID can save your ride or pick up your own e-gift card visit Road ID online and/or like the Road ID Facebook page.

What’s next?  The Tour De Rants of course!  More details coming on Tuesday, but you can enter now by leaving a comment (a rant) on this blog post and joining The Best Bike Blog EVER! Tour De Rants peloton p/b Ryders Eyewear.   (Yes, you’ll have to log in with one of the options presented…anonymous comments will not be considered...duh)  The prize: the Ryders Eyewear of your choice.  Ba bam!  Like Ryders on Facebook here.  While I’m diggin’ on the Seeker, find out which style and lens options match your riding and noggin’ at RydersEyewear.com today.

Thursday, June 30, 2011

A Dozen Reasons Winning a Case-O-SunChips Prime Is So Killer

12 It totally justifies the purchase of a $5k+ Kuota KOM pro tour bike from BioWheels.

11 The PR guy for blog sponsor Ryders Eyewear can email this photo to his boss and leave work early without anyone noticing today.

10 SunChips rhymes with fun-sh@*!

9 I beat a guy riding a pink bike to do it at Ault Park.  Outside of the Giro, a pink bike should never win.

bad kitty.
8 When it’s empty, I can turn it into a kitty condo for our two cats.

7 With the $15 entry, it brought the price of SunChips down to a reasonable 62.5 cents per bag.

6 It was the first night racing in my new team kit, making the extra manscaping under the white leg panel soo worth it.

5 It’s the only gaudy trophy my wife will let me display on a shelf in the house, even if it’s in the pantry.

4 I'm WINNING like Charlie Sheen.

3 It made me feel like the grand marshal of a one man parade riding home one-handed through Mount Lookout Square.

Cha-ching!
2 The box with my bib number taped to it looks awesome mounted on the wall in my office.

1 I’ll make a killing charging 75 cents/bag for them in the office vending machine!